Bud Light Facebook Playbook Images
A series of vector illustrations done for Bud Light's Facebook page. Illustrations were done in Adobe Illustrator.
Bud Light Playbook
Facebook interaction with football fans
Facebook interaction with football fans
In 2010 Bud Light did a series of posts on their Facebook page giving tips on throwing the ultimate football tailgate. They gave recipes, game ideas, and other ideas on how to be a tailgate king. I did a series of illustrations to go along with the articles showing the main idea in a simple graphic style that allowed Bud Light to connect to their fans in a fun and useful way.
